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Jackie Joyce

Sr. Merchandising Manager, Enhanced Content, Netflix
Speaker
Jackie Joyce

With over two decades in the field of entertainment research and content strategy, Jacqueline currently leads Netflix's Content Merchandising team, which has transformed the art of personalized movie and TV recommendations. Blending metadata, tags and curation with finely-tuned algorithms, the team produces over 80,000 personalized genres that deliver a customized Netflix experience for 85 million users around the globe. Whether it's "Scary Serial Killer TV Shows Based on a Comic" or "Steamy French Thrillers Featuring a Strong Female Lead," Jacqueline's team of movie and TV experts have curated a category for any mood or movie preference, ensuring that every Netflix member is connected to old favorites or discovers new content with every visit.