Simon helped with WIAD 2017’s video translations and was part of the global team again in 2018. With a background in video production, he worked on several projects for the BBC, TVI, SportTV: English and Portuguese TV channels. After a career change into banking and financial services, Simon worked for corporations like BNP Paribas and Bertelsmann. He is now interested and looking to bring IA best practices to financial institutions to improve their user experience.