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San Francisco 2020

California United States


North America


The World IA Day was created to celebrate Information Architecture (IA) and to empower local leaders to keep growing and sharing within their communities.

In 2020, more than anything, we want to reinforce this celebration – highlighting how IA is Elemental (or integral) to having the best results.

How IA ties and binds different ideas involved, the end users, the stakeholders, the designers and the developers. How IA is often the bridge element between them all and tying together through understanding. How IA filters the noise for a better collaboration for a growing community.



1460 Mission Street, San Francisco 


KEYNOTE by Jorge Arango

Our favorite Information Architect, Jorge Arango, is bound to give a terrific talk. 


More than meaning: using information architecture to grow a budding service by Anita Cheng

Use information architecture for more than presenting information. Use IA to help design services. In this session, content designer Anita will present how she used IA principles to work with the San Francisco Office of Cannabis to make sense of what their permitting process could be. Using IA, we can do more than create abstract meaning. We can create a service or experience that is truly user-centered. 


PANEL DISCUSSION hosted by Krispian Emert

Looking forward to what our panel members have to say about this year's theme: The IA Element 


Choice of two workshops:

WORKSHOP #1 You Too Can Be A Sketching Machine! by Rizwan Javaid 

Sketching is a crucial skill for designers, developers, and product people to communicate visually. Sketching helps you generate and validate ideas, iterate on concepts to make them better, and share them to get feedback. Sketching helps take the abstract ideas out of your head and into the real world, so the more comfortable you are with sketching, the more impactful your ideas will be. Not sure where to begin? Don’t worry, the confidence you need to put pen to paper and start your sketching journey is close at hand! Come prepared to do fun yet challenging sketching exercises to help you harness the power of sketching so you can bring your amazing ideas to life.


WORKSHOP #2: Getting started with AR: Build your first experience in minutes! by Jaleh Afshar

(Bring your laptop)

This workshop is an introductory course in designing and developing augmented reality effects. In this session, you will learn the basics of AR, and build and ship your very own AR effect that commemorates World IA day! Come prepared with your laptop. No technical experience required!


Event date
Sat, 22 February 2020



09:30am Arrival, networking and breakfast

10:00am Introductions

10:15am KEYNOTE by Jorge Arango

11:00am Talk by Anita Cheng

11:35am Panel discussion "The IA Element"

12:00pm LUNCH

1:00pm Workshops (choice between two workshops)

     1) How to Create Your own A/R [bring laptop]

     2) Sketching Workshop

1:45pm Prize draws and closing remarks

2:00pm End of event