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Speaker talks, slides and resources 


🎟️ Sold out in 36 hours! 

👋🏻 — London's back for 2024, following successful editions in 2017, 2021 and 2023!  

Context matters. It's all around us and shapes the meaning of all types of meaning-making.

It's fundamental to understanding people, situations, objects and concepts. Context is the background data that allows people to make decisions and take informed actions in an experience. When we connect context to user-centred design (UCD) practice, we make better decisions and set up superior outcomes for our IA.

Join the IA profession at Government Digital Service (GDS) for and exciting agenda looking at context in user research and structural experience design.

Event date
Event Status
Sold out
Tue, 5 March 2024

Venue, parking and transit

Government Digital Service,

The White Chapel Building,

10 Whitechapel High St,

London E1 8QS

Nearest tube stations:

  • Aldgate
  • Algdate East
  • Whitechapel


1830 to 1900 — chatting with your peers, with food and soft drinks

1900 to 1905 — Welcome with Mike Skelton, GDS

1905 to 1930 — Chris Marshall and Marina Filiba, GDS

1930 to 2000 — Paola Roccuzzo, Foolproof

2000 to 2030 — Jonathan Engel, InfoArk

2030 to 2100 — chatting with your peers, with food and soft drinks

2100 to late — pub!

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