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The Numbers Behind Visual Content: Are Your Pictures Worth 1,000 Words?

Presented by:

Eric Beteille

You start with a big gray box. The hero image. A promotional photo. “Picture goes here.” But is your visual content working as hard as it could? Does it support other content? Other interactions? The rest of the design? I’ll demonstrate my photography optimization system, showing how to objectively -- well, mostly objectively -- judge visual content on a 1,000-word scale, so you can select (or help select) better images for your websites and apps.


February 2017


29 minutes



Session time

10:50 AM - 11:20 AM